The Rise of Gamification in Crowdfunding: Cooperative strategies in a reward-based crowdfunding

Leclercq, Thomas;Poncin, Ingrid
(2019) 26th Retailing Advances Research Consumer Services (RARCS) Conference — Location: Tallinn, Estonia (8.July.2019)

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  • Leclercq, ThomasIESEG School of Management
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  • Poncin, Ingridorcid-logoUCLouvain
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Leclercq, T., & Poncin, I. (2019). The Rise of Gamification in Crowdfunding: Cooperative strategies in a reward-based crowdfunding. 26th Retailing Advances Research Consumer Services (RARCS) Conference, Tallinn, Estonia. https://hdl.handle.net/2078.5/59165