Gender vs. personality: The role of masculinity in explaining cognitive style
(2024) Journal of Behavioral and Experimental Finance — Vol. 44 (2024)
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- Abstract
- Cognitive style (reflective vs. intuitive) as measured with cognitive reflection tests (CRTs) is an important driver of financial decision-making and the rationality of individual behavior. Prior studies explain CRT score differences by gender, stipulating that women are more intuitive and less reflective than men. Recent work, however, raises doubts about such gender differences, suggesting that CRT score differences stem from gender-related role and personality instead. Accordingly, using survey data from 504 Belgian respondents, we examine which of these two individual difference factors better explains CRT scores. The results indicate that, on average, women indeed have a lower reflective cognitive style and a higher intuitive cognitive style. However, this effect is not only explained by gender per se, but also by self-perceived gender role and personality, that is, perceived masculinity. Indeed, perceived masculinity moderates the effect of gender, so that masculine females have higher reflective and lower intuitive CRT scores.
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Plotkina, D., Hoffmann, A. O. I., Roger, P., & D’Hondt, C. (2024). Gender vs. personality: The role of masculinity in explaining cognitive style. Journal of Behavioral and Experimental Finance, 44. https://doi.org/10.1016/j.jbef.2024.100995 (Original work published 2024)