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Corporate social responsibility implementation in non-profit sport organisations
Sport is believed to create positive economic, cultural, health and social values. At the same time, it faces ethical, social and environmental challenges. Through corporate social responsibility (CSR) programmes, sport organisations may stimulate sport’s positive social side and counter and/or prevent its negative side. The scholarly debate about CSR within the sport management field focuses almost exclusively on for-profit sport organisations. Yet, traditional non-profit sport organisations are increasingly addressing such issues under the scope of CSR or any related notion. The purpose of this dissertation is to examine the implementation of CSR programmes by non-profit sport organisations. This dissertation provides important insights on three main elements of CSR implementation, namely organisational determinants, collaborations as means of implementation and organisational learning. The focus of this study is on sport federations – those sport governing bodies in charge of the organisation of specific sporting codes and the representatives of their sport. The study investigates how sport federations build on their sport-federated network, internal and external stakeholders (e.g., sport clubs, state and national bodies, public authorities, non-profit partners) to develop, implement and institutionalise CSR programmes within their organisational settings. Theoretical and practical implications are formulated for sport federations to implement CSR sustainably.
Affiliations
UCLouvainSSH/LouRIM - Louvain Research Institute in Management and Organizations
Citations
APA
Chicago
FWB
Zeimers, G. (2019). Corporate social responsibility implementation in non-profit sport organisations. https://hdl.handle.net/2078.5/127369