Advocacy for expanding research on technologies, experiences, services, and beyond!

Poncin, Ingrid; Hammedi, Wafa; Lancelot-Miltgen, Caroline

doi:10.1177/20515707221136986

Advocacy for expanding research on technologies, experiences, services, and beyond!

Poncin, Ingrid

;

Hammedi, Wafa

;

Lancelot-Miltgen, Caroline

(2022) Recherche et Applications en Marketing — Vol. 37, n° 3, p. 2-12 (2022)

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Authors

Poncin, IngridUCLouvain
Author
Hammedi, WafaUNamur, Belgium
Author
Lancelot-Miltgen, CarolineAudencia Business School, France
Author

Affiliations

UCLouvainSSH/LouRIM - Louvain Research Institute in Management and Organizations

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Poncin, I., Hammedi, W., & Lancelot-Miltgen, C. (2022). Advocacy for expanding research on technologies, experiences, services, and beyond! Recherche et Applications en Marketing, 37(3), 2-12. https://doi.org/10.1177/20515707221136986 (Original work published 2022)