Thornton, Patricia H.Department of Sociology and Mays School of Business, Texas A&M University
Author
Abstract
This paper investigates the process of strategy definition at the sub-national level in Italy during the Covid-19 crisis. We mobilize the institutional logics perspective, to develop a model explaining how the professional and market logics influenced the decision-making process in the Lombardy and Veneto region by shaping actors’ sensemaking and attention. We argue that while Veneto resisted institutional pressure, Lombardy complied with national directives because the dominant market logic was ultimately hijacked by a state logic. Different sources of identity and bases of attention of the logics instantiated in the two regions account for this outcome. In particular, the Veneto region acted as an institutional entrepreneur by implementing a proactive testing policy, overriding national regulations and resisting institutional pressure for conformity. We expect to contribute to policy in designing consistent strategies when unforeseen exogenous events unfold and to research on institutional entrepreneurship, especially on institutional logics as enabling conditions of institutional entrepreneurship.
Daprà, M. M., Janssen, F., & Thornton, P. H. (2020). Institutional entrepreneurship and the COVID-19: an institutional logics perspective of decision making in time of crisis (Louvain Research Institute in Management and Organizations Working Paper Series 2020/13). https://hdl.handle.net/2078.5/116559