(en) This article presents a discursive and semiotic approach to reports dedicated to corporate social responsibility produced by three major French companies. Our analysis focuses on how the various external "stakeholders" of these companies are represented in discourse and narratives. It focuses also on the exploration of the verbal and visual forms taken by the figure of the “other” in these communication productions.
Errecart, A., & Catellani, A. (2017). Dialogisme et figures de l’autre dans les rapports sur la « Responsabilité sociétale des entreprises » : exploration discursive et sémiotique. Mots : les langages du politique, 114, 57-75. https://hdl.handle.net/2078.5/176136 (Original work published 2017)