Marketing Stratégique et opérationnel
(2008) ISBN: [978-2-10-052137-1], published
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- Authors
- Affiliations
Louvain School of Management Marketing
Citations
de Moerloose, C., & Lambin, J.-J. (2008). Marketing Stratégique et opérationnel (2nd ed.). Dunod. https://hdl.handle.net/2078.5/251228