Success of celebrities: talent, intelligence or beauty?

Gergaud, Olivier;Ginsburgh, Victor;Livat, Florine
(2012) Economics Bulletin —

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Authors
  • Gergaud, OlivierBordeaux Management School and Université de Reims
    Author
  • Ginsburgh, VictorUniversité Libre de Bruxelles
    Author
  • Livat, FlorineBordeaux Management School
    Author
Abstract
We analyze the Celebrity 100 annual list of the world's most "powerful celebrities" compiled and published by Forbes Magazine. The lists provide an interesting collection of people, that includes their earnings, and the perception of citizens concerning the attributes that made them become celebrities. We analyze the relationship between their earnings and the perceptions on their intelligence, talent, beauty and other attributes, and show that though beauty plays a role, intelligence and talent are more important.
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Gergaud, O., Ginsburgh, V., & Livat, F. (2012). Success of celebrities: talent, intelligence or beauty? Economics Bulletin. https://hdl.handle.net/2078.5/201785