An advantage of appearing mean or lazy: amplified impressions of competence or warmth after mixed descriptions

Kervyn de Meerendré, Nicolas;Bergsieker, Hilary B.;Grignard, Fiona;Yzerbyt, Vincent
(2016) Journal of Experimental Social Psychology — Vol. 62, n° 1, p. 17-23 (2016)

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Three studies show that compensation effects do not require explicit comparisons. Descriptions of mixed valence on warmth/competence lead to more amplified impressions. Cold/competent (vs. warm/competent) descriptions lead to more competent impressions. Incompetent/warm (vs. competent/warm) descriptions lead to warmer impressions. Amplification extends our understanding of innuendo and compensation effects.
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Kervyn de Meerendré, N., Bergsieker, H. B., Grignard, F., & Yzerbyt, V. (2016). An advantage of appearing mean or lazy: amplified impressions of competence or warmth after mixed descriptions. Journal of Experimental Social Psychology, 62(1), 17-23. https://doi.org/10.1016/j.jesp.2015.09.004 (Original work published 2016)