Consumers’ Reponses To Social Media Influencers: Effect of Dissatisfaction in The Context Of Serial Recommenders

Claeys, Pauline;Charry, Karine;Tessitore, Tina
(2019) AMS — Location: Vancouver (29.May.2019)

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Authors
  • Claeys, Paulineorcid-logoUCLouvain
    Author
  • Author
  • Tessitore, TinaIeseg School of Management
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Citations

Claeys, P., Charry, K., & Tessitore, T. (2019). Consumers’ Reponses To Social Media Influencers: Effect of Dissatisfaction in The Context Of Serial Recommenders. AMS Conference proceedings. Published. AMS, Vancouver. https://hdl.handle.net/2078.5/98586 (Original work published 2019)