Consumption Emotions in Shopping Centers versus Traditional Retailing: A Cross-Cultural Comparison between Consumers in Belgium, France and Spain

Andreu, Luisa;Swaen, Valérie;Chumpitaz, Ruben
(2002) Multicultural Marketing Conference de l’Academy of Marketing Science, Vol. IV — Location: Valence, Espagne

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Andreu, L., Swaen, V., & Chumpitaz, R. (2002). Consumption Emotions in Shopping Centers versus Traditional Retailing: A Cross-Cultural Comparison between Consumers in Belgium, France and Spain. Multicultural Marketing Conference de l’Academy of Marketing Science, Vol. IV, Valence, Espagne. https://hdl.handle.net/2078.5/211325