Promoting healthy food by enhancing its social status: if it makes so many people to follow, it can’t be that bad!

Charry, Karine;Tessitore, Tina;et.al.
(2018) Global Marketing Conference — Location: Tokyo (26.July.2018)

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  • Charry, KarineUCLouvain
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  • Tessitore, TinaIESEG, France
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  • et. al.
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Charry, K., Tessitore, T., & et al. (2018). Promoting healthy food by enhancing its social status: if it makes so many people to follow, it can’t be that bad! Global Marketing Conference, Tokyo. https://hdl.handle.net/2078.5/125581