“Are you doing this for good or bad reasons?” Consumers’ attributions of SMI’s motivations mediating the persuasion process

Claeys, Pauline;Charry, Karine;Tessitore, Tina
(2020) AMS Annual Conference — Location: Coral Glabes, Miami

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  • Claeys, PaulineUCLouvain
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  • Tessitore, Tina
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Claeys, P., Charry, K., & Tessitore, T. (2020). “Are you doing this for good or bad reasons?” Consumers’ attributions of SMI’s motivations mediating the persuasion process. AMS Annual Conference, Coral Glabes, Miami. https://hdl.handle.net/2078.5/119860