Greenpeace memes for communicating climate change
(2021) Mots-machines #3 « Les machines ont-elles le sens de l’humour ? » — Location: Brest, Université de Bretagne Occidentale (5.March.2021)
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- Abstract
- Based on a mixed-method research design, this paper offers insights into visual communication strategies developed by Greenpeace in France, Belgium, and Canada. The aim is to understand the role of memes for providing environmental information to French speaking publics on Instagram.
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Samofalova, Y., Catellani, A., & Cougnon, L.-A. (2021). Greenpeace memes for communicating climate change. Mots-machines #3 « Les machines ont-elles le sens de l’humour ? », Brest, Université de Bretagne Occidentale. https://hdl.handle.net/2078.5/116448