Faire du ciel le plus bel endroit de la terre : Analyse de la performance d'enchères en ligne de billets d'avion
(2003) 19ème Congrès International de l’Association Française du Marketing — Location: Tunis, Tunisie
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- Authors
- Abstract
- (en) This research, focusing on online auctions in the case of air tickets, aims at determining the impact of the auction rules (e.g., minimum bid, number of lots) on the number of bidders, on the bidding process and, finally, on its performance regarding the seller's revenues. Keywords : online auctions, determinants of price, participation, sequential auctions, automated bidding.
- Affiliations
Louvain School of Management Marketing
Citations
Ducarroz, C., Sinigaglia, N., & Scarmure, P. (2003). Faire du ciel le plus bel endroit de la terre : Analyse de la performance d’enchères en ligne de billets d’avion. 19ème Congrès International de l’Association Française du Marketing, Tunis, Tunisie. https://hdl.handle.net/2078.5/80922