Mediterranean Environment

(2024) 4Rooms — ISBN: [9788880562528], p. 364, published

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Abstract
an essay that aims to re-read the practice of young designers nowadays as a continuation of what happened in art, architecture and design after the Second World War. In 2015 a design duo decided to open their studio in a small seaside town on the Côte d’Azur: this is how Superpoly started to work on its Mediterranean practice with ambiguous functions. 
Based in Hyeres, the disadvantage of being in a position decentralized from the big cultural and artistic cities became their greatest asset. 
The uniqueness of their design practice is to evoke the memories and venues of the Côte d'Azur beyond postcard clichés. 
The essence of their work draws upon local vernacular juxtaposed with the craft traditions of the South of France, which are revisited and contextualized for each project the duo creates. 
They want to repurpose and portray the provincial living condition that allows the designers to create, inspired by the charm of this place. 
Superpoly embraces the industrial process, which now has become dominant in the world of design, but they take the freedom of bypassing it. They don’t want to be controlled by it or feel its influence, they just want to focus their narrative and expression through a handcrafted and dream-like process. The essay aims to re-read the work of Superpoly in connection with artistic processes of Dadaism and Surrealism and what has being known as "pop art".
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Felicori, B., & et al. (2024). Mediterranean Environment. In Silvia Fiorucci, Annalisa Rosso, Tanja Viganò, Michael Anastassiades, Angelo Plessas, Julie Richoz, Marie Godfrain, Linnéa Bake (ed.), 4Rooms (p. p. 364). Nero Editions. https://hdl.handle.net/2078.5/235780